The new 100D battery pack option wasn’t the only change to Tesla’s online design studio today. A few months ago, the automaker started bundling the interior options of its Model X to streamline the ordering process and ultimately its production. Tesla says that the program was successful so they are now bringing it to Model S.
The result is that buyers now have fewer choices when configuring the interior of the vehicle, but they are now choosing from pre-selected options that Tesla put together using data from 4 years of selling the vehicle and curating the interior options.
They came up with 5 different bundles of seats, trims, and headliners to choose from based on the most popular options and inputs from Tesla’s design team.
It also makes the ‘Tesla Premium Seat’, the automaker’s own seat made in-house after it had problems with its previous supplier, now the only option.
Tesla recently poached Volvo’s ‘Head of Interior Engineering’ to lead its own interior team so maybe we are going to see new options coming soon. Who knows?
What do you think? A good idea to get bundled and curated options? Or you want to be able to choose the finishes and materials individually? Let us know in the comment section below.
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