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Here are all the confirmed EV ads airing during the 2024 Super Bowl [Videos]

Super bowl EV

The NFL’s “big game” is less than a week away, and companies with deep pockets are starting to tease the ads that will air on Sunday. If you’re an EV enthusiast, the trend of all-electric models dominating the automotive ad category will continue during this year’s Super Bowl. Below are the commercials that have been confirmed will air during this year’s game.

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BMW expands ChargeForward incentive program to EV drivers in the contiguous United States

Harvard solid-state battery

In order to further optimize the charging experience and help alleviate strain on local electrical grids, BMW USA announced it is expanding its ChargeForward incentive program to EV and PHEV drivers throughout the contiguous United States. The national expansion comes on the wings of the launch of BMW’s first all-electric 5 series, the i5.

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BMW debuts electric i5 with gaming, hands-free driving and lets you change lanes with your eyes

electric BMW i5

After teasing glimpses of its first all-electric 5 Series for weeks, BMW has globally debuted the first two available trims of the i5, including an M performance version with 590 horsepower. The German automaker has introduced a lot of new technology in its latest generation of its long-running series, including in-car gaming, a range conservation mode, and eye activated lane changes.

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BMW’s upcoming i5 electric car would actually be a Tesla Model 3-competing sedan inspired by Vision 100 Concept

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bmw next vision

As we currently understand them, BMW’s electric vehicle plans for the next few years simply consist of incremental improvements to its current lineup, BMW i3 and i8, up until its first new all-electric car, which is not expected before 2021.

It will leave BMW out of the pack of electric vehicles that premium automakers, like Mercedes, Audi, Porsche, and Jaguar, are all planning to release in the next 2-3 years.

BMW has so far only referred to the upcoming new all-electric vehicle as “iNext”, which was believed to be the long-rumoured ‘BMW i5’ electric crossover/SUV, but a new report now suggests that it could actually be a mid-range sedan to compete with the Model 3.
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