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Who killed the electric BMW iX3? US dealers wanting longer range

BMW iX3

News emerged only yesterday that BMW had canceled plans to launch the BMW iX3 in the United States. But Automotive News reported that BMW had already decided to kill US sales of the iX3 in January at dealers meeting in Boca Raton, if not earlier. BMW executives and dealers deemed the all-electric iX3 as a dud before it reached our shores.

Why? Its 74-kilowatt-hour battery pack is considered by Americans to be too small.

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Motivated by Tesla’s rise, BMW stokes up dealer excitement about its upcoming EVs

BMW i4 electric sedan

BMW had a good year in 2019. The brand sold 324,826 vehicles in the US last year. That’s an increase of 4.4% from 2018, according to Wards Intelligence. But to keep that momentum, BMW leadership – meeting with its franchises at this week’s NADA conference – talked about making a big national push of its new, pure EVs starting to arrive late this year.

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