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Tesla hires Cookie Monster to demonstrate new Sentry Mode

Tesla released a full demonstration of its new Sentry Mode car alarm system using none other than Cookie Monster from Sesame Street.

As we reported last week, Tesla launched the new Sentry Mode to ‘protect against break-ins and theft’.

The system uses the Autopilot cameras to “detect potential threats” and it goes through different levels of alarms based on those detected “threats.”

We got a first look at what the system looks like when activated and more details about the new feature yesterday.

Now, Tesla released its own demonstration of the alarm with Cookie Monster trying to aggressively break into a Model 3 for some cookies:

The video demonstrates the two levels of alarms. The first one is only the visual one on the screen, which Cookie Monster couldn’t see from the angle of his attack.

Interestingly, it also looks like Sentry Mode activated even before Cookie Monster even touched the vehicle.

The visual alert mode is supposed to activate when Sentry Mode detects a potential “risk of theft or vandalism.” Is Sentry Mode racist toward blue puppets?

Then, as Cookie Monster started banging on the windshield, Sentry Mode activated the second alarm level, which involves blasting music and flashing the screen.

It also records what is happening around the vehicle. Tesla released the video captured by the front-facing camera:

Finally, it also sends a notification to the owner to let them know that someone was messing with their car.

I’d like to hear the call to the police in this case: “No officer, I am not high. Cookie Monster did attempt to break into my car.”

Despite the obvious effectiveness of Sentry Mode (at least against cowardly creatures like Cooke Monster), Tesla still doesn’t recommend leaving valuables inside the vehicle.

Don’t leave your cookies inside your Tesla. Now I want cookies. Thanks Tesla!

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